Privacy Policy
Geely Brighton is committed to safeguarding the privacy of individuals. This Privacy Policy sets out how Geely Brighton manages personal information. It is structured as follows:
- Personal information Geely Brighton collects
- Use and disclosure of personal information
- Automated decision making
- Cookies
- Links to other websites
- Marketing
- Overseas transfers
- Access and correction
- Contacting Geely Brighton and complaints
- Changes to Privacy Policy
1. Personal information Geely Brighton collects
The main types of personal information Geely Brighton collects and holds are:
- contact and identification information for individuals seeking to buy or sell vehicles with Geely Brighton such as name, date of birth, contact number(s), email address(es), residential and/or business address(es), demographic information (such as postcode, age, gender) and driver's licence details;
- vehicle and servicing details for Geely Brighton's customers including vehicle registration, vehicle purchase details, service appointment bookings;
- finance details for Geely Brighton's customers seeking finance such as financial, insurance or credit information, marital status, employment details and history;
- contact details for individuals working for Geely Brighton's business partners and suppliers;
- information provided by an individual as part of a recruitment process such as name, contact details, prior employment history, qualifications, referee details and, if applicable, details for background checks; and
- other information provided by individuals while interacting with Geely Brighton.
Geely Brighton collects personal information in the course of running its business in a range of different ways, typically through:
- interactions with individuals (e.g. through any records Geely Brighton keeps of telephone calls, or emails received, or messages sent to Geely Brighton or posted on Geely Brighton's pages on social media);
- Geely Brighton's website;
- use of social media;
- employment applications;
- third party service providers; and
- provision of customer service and support.
Where practicable, Geely Brighton collects personal information in connection with running its business directly from the individual concerned. On occasion Geely Brighton may collect personal information from someone else such as when speaking to a referee for a job applicant or doing screening for onboarding a new supplier or customer.
2. Use and disclosure of personal information
Geely Brighton stores personal information in electronic and paper form.
Geely Brighton uses and discloses personal information as follows:
- to source vehicles and sell them to Geely Brighton's customers and to provide other related services to customers such as vehicle servicing and assist with arranging financing to purchase a vehicle;
- to manage arrangements with Geely Brighton's customers and prospective customers;
- to obtain products, services or information from Geely Brighton's suppliers;
- to assess what vehicles a person may be interested in purchasing (e.g., based on the person's interests and other information Geely Brighton knows about them);
- to operate and manage Geely Brighton's website, social media and other communications and media channels;
- subject to applicable laws, to conduct marketing;
- for processing and assessing employment applications; and
- for such other purposes authorised or required by law.
It may be necessary to share personal information with organisations that provide products or services to Geely Brighton. For example, Geely Brighton may use third party service providers for the organisation of customer care, implementation of promotions, development of offers, communication and contact with customers, organization of events and for the purpose of obtaining advice and managing its affairs. Geely Brighton also uses third party service providers for credit card processing/payment and for IT services (hosting services, database maintenance, etc.).
3. Automated decision making
Geely Brighton uses computer programs to make decisions affecting a person's interests to offer products or services that could be of interest. This is typically done via AI Agents within website chat or SMS. The sorts of personal information Geely Brighton uses in the operation of the computer program is browsing history on Geely Brighton's websites, name, contact information, and other information you may input into Geely Brighton's websites. The level of human oversight Geely Brighton provides over these decisions is limited — responses and recommendations may be generated automatically, with human review available where a person requests it or where required for follow-up by Geely Brighton's staff.
4. Cookies
Geely Brighton uses cookies on its website. Cookies are small text files that are stored by the website user's browser when they visit a website. This identifies the browser used and can be recognised by Geely Brighton's web server. Geely Brighton may use cookies to associate a user with social media platforms and, if the user so chooses, enable interaction between the user's activities on Geely Brighton's platforms and those social media platforms. Geely Brighton's website also uses cookies to analyse website traffic and help provide a better website visitor experience. Website users can make certain choices about the use of cookies through their browser settings. However, if the user disables certain cookies, this may prevent the user from taking full advantage of Geely Brighton's website.
5. Links to other websites
Geely Brighton's website may contain links to third party websites. Geely Brighton does not control or otherwise determine the privacy practices of these third party sites. To find out about their privacy practices, you should check their websites for their privacy policy, or otherwise ask them about their privacy practices.
6. Marketing
If you have received a direct marketing communication from Geely Brighton and do not wish to receive these communications from Geely Brighton in the future, just use the “unsubscribe” function in the email or SMS, or tick the opt out box on postal communications and return the mailed item to Geely Brighton.
7. Overseas transfers
Geely Brighton's website/s are hosted in Australia. On occasion, a third party service provider Geely Brighton engages or that Geely Brighton is instructed to provide information to may be outside of Australia however, the location of the third party would depend on the specific situation.
8. Access and correction
An individual may request access to or correction of any of the personal information Geely Brighton holds about them by contacting Geely Brighton during business hours on 03 9996 9333 or via the contact page.
Geely Brighton may require an individual making a request to verify their identity before processing their request.
Geely Brighton will aim to respond to all requests promptly and within 30 days.
Geely Brighton may refuse a request where permitted or required by law. Geely Brighton will comply with any regulatory requirement to give reasons for its decision.
9. Contacting Geely Brighton and complaints
If you have any queries, concerns or complaints about how Geely Brighton handles your personal information please contact Geely Brighton during business hours on 03 9996 9333 or via the contact page. Geely Brighton may require an individual making a request to verify their identity before processing their request.
Please provide sufficient details so that Geely Brighton can understand the nature of your concern. In most cases, Geely Brighton will ask that you put your request in writing.
Geely Brighton takes all complaints seriously and will use reasonable endeavours to investigate and respond to a complaint in writing within 30 days of receiving the written complaint. If you remain unsatisfied by Geely Brighton's response to your complaint, you may be entitled to refer your complaint to the Office of the Australian Information Commissioner.
- Phone: 03 9996 9333
- Mailing Address: 229 Nepean Hwy, Gardenvale, VIC, 3185
10. Changes to Privacy Policy
Geely Brighton may make changes to this Privacy Policy by posting the revised policy on its website. Please check back from time to time to review this Privacy Policy.